Timing + Targeting = Impact
Business Targets Respond to Image Direct
Whether the target is eye surgeons or I.T. managers, C-level corporate executives or entrepreneurs, Image Direct is ready to build a multi-channel direct response campaign that creates urgency, impact, and results.
Image Direct built its direct marketing practice on its expertise in the business-to-business market. Its shared mail product for small business owners, Welcome Business USA, mails every week to newly formed companies nationwide, offering merchant banking and credit card services, telecommunications and internet deals, and other new-business essentials.
Results
With a 35% envelope-open rate, response rates ranging from 1.5% to 5.3%, and a 10-year track record, the Welcome Business USA list offers control benchmarks for many other business-to-business efforts.




